Bread machines are becoming a staple in many American kitchens, but some say they’re becoming more and more obsolete.
A new survey by the nonprofit food marketing company Public Knowledge, which surveyed over 3,000 people from January to March, found that just 11% of respondents had used a machine since the start of 2017.
That number rose to 17% after that, to 25% in March and 30% in April.
Public Knowledge also found that people were more likely to think that a bread machine is too complicated to use than a traditional oven, with 70% saying that it’s too difficult to get the perfect loaf of bread.
“The more complex machines become, the more people are likely to believe they are too complicated, even though the machines are pretty simple and straightforward,” says Mark Stoll, co-founder and CEO of Public Knowledge.
“People think that these machines will be like the kitchen ovens, which are just the same thing, and that they’ll work as well or better than an oven.”
The survey also found widespread confusion over whether a machine is truly a machine or not.
“One of the most common questions I get from people is, ‘How can I use a machine that is actually not a machine?'” says Public Knowledge President David Hockenberry.
“They’re like, ‘This is not a computer.
This is a machine.’
But it’s really a machine, and it’s going to work as you want it to.”
Many people also don’t understand how machines work, or that they don’t have to take the time to understand them.
In the past few years, public awareness has grown about the importance of having a kitchen where the ingredients are properly prepared and stored.
“You want to have a safe environment, but also you want to keep things as simple as possible,” says Hockensberry.
“So, you want a machine to be simple and easy to use, but not too complicated or too complicated.
And the machines that are being introduced into restaurants, bakeries, food service businesses, are making it much easier for people to use them.”
While the machine craze may be a sign of consumer awareness, the problem is real: over two million people died in the U.S. in 2015 from the causes of food poisoning, according to the Centers for Disease Control and Prevention.
“There is a huge amount of misinformation, and so many people who want to say, ‘Oh, it’s so easy to do this,'” says Stoll.
“But that’s not true.
The machine isn’t that simple.
It requires a lot of work.”
Public Knowledge has also found in the past year that the public is becoming increasingly suspicious of the idea that machines can “improve quality” and reduce the need for labor, or even save money.
“I think the public wants to believe that machines are making us better,” says Stok.
“We’re seeing that, and a lot more people now are questioning whether they can really be saving money on food.”
What makes a bread-making machine a good machine?
Here are some of the factors that determine the effectiveness of a machine:How well do the machines work?
Stoll says it depends on a number of factors, including the type of machine and how many people use it.
“You can have a really simple machine that will work with just a couple of people, and if you’re in a larger, more complex bakery, then you’re going to need a bigger, more sophisticated machine,” he says.
“That’s not to say you can’t make bread with a machine,” says Public Awareness spokesperson Kelly Lusby.
“A lot of people are using the machines in food service jobs.
But if they’re working for an organization that has more than 100 people, it may not be a good idea to use a single machine.”
Stoll notes that there are some benefits to using machines in restaurants.
“A machine is great for serving the customer, and I think it’s great for saving money,” he explains.
“It’s great if you can save a ton of money, and also a lot, a lot easier.
It can save you a ton.”
When people are looking to save money, what should they look for in a machine?
“You might be interested in using a machine for baking or baking bread, and then you might want to make the next batch of bread, because that’s where it really works,” says Lusbys.
“That’s when you really want to use the machine for the next thing you’re making.”
“If you’re using a bakery to make bread, then a machine like the one above would be great,” adds Hock.
“If you are in a bakery and baking a loaf of homemade bread, you may want to consider a machine with a built-in rack that is a little bit more complicated.”
There’s no way to predict the impact of machine-related